Key Caveats and Emerging Creative Solutions to Achieve

Autores/as

  • Frederick Crane Northeastern University
  • Marc Meyer Northeastern University

DOI:

https://doi.org/10.11565/cuocient.v1i2.2

Palabras clave:

innovation, caveats, solutions, corporate

Resumen

Effective, sustained innovation remains one of the great challenges facing almost every corporation. This paper outlines several key caveats that corporations need to understand and adhere to if they wish to win the innovation game. The paper also outlines emerging creative solutions being used by several corporations designed to abide by such caveats and in doing so improve their innovation success rates.

Biografía del autor/a

Frederick Crane, Northeastern University

Professor Crane’s current research focus is on corporate innovation, the branding of new service ventures, the psychology of entrepreneurship, and entrepreneurship education. He teaches courses in innovation, innovation and enterprise growth, and entrepreneurial marketing.

Marc Meyer, Northeastern University

Professor Meyer is widely published in the field of product, service, and business model innovation and has worked with industry leaders in computing, industrial products, and consumer products around the world. He has also taken a leadership role in developing new methods for teaching entrepreneurship and has helped numerous students start their own ventures. Dr. Meyer is a Director of the High Tech MBA Programs and is the founder of D'Amore-McKim School of Business’ Entrepreneurship and Innovation Group.

Citas

Christensen, C. (1997). The Innovator’s Dilemma. Boston: Harvard Business School Press.

Crane, F.G And Meyer, M.H. (2011). The Challenges of Innovation in American Companies: An Executive Ethnographic Investigation. Journal of Technology Management and Innovation, 6 (4), 193-204.

Deming, E. (1982). Out of Crisis. MIT Press, Cambridge.

Estrin, J. (2009). Closing the Innovation Gap. McGraw-Hill, New York.

Foster, R and Kaplan, S. (2001). Creative Destruction: From Built-to-Last to Built-to-Perform. Pearson Education Limited, London.

Sharma, M. (1999). Central Dilemmas of Managing Innovation in Large Firms. California Management Review, 41 (3), 146-64.

Tucker, R. (2002). Driving Growth through Innovation: How Leading Firms are Transforming their Futures. Berrett-Koehler, CA.

Utterback, J. (1994). Mastering the Dynamics of Innovation. Harvard Business School Press, Boston.

Wycoff, J. (2004). The Big Ten Innovation Killers. Innovation Network, CA 2004.

Crane

Publicado

2012-11-20

Cómo citar

Crane, F., & Meyer, M. (2012). Key Caveats and Emerging Creative Solutions to Achieve. Current Opinion in Creativity, Innovation and Entrepreneurship, 1(2). https://doi.org/10.11565/cuocient.v1i2.2

Número

Vol. 1 Núm. 2 (2012)

Sección

Current Opinion